<?xml version='1.0' encoding='UTF-8'?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:ccmbenchmark="https://www.ccmbenchmark.com/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:media="http://search.yahoo.com/mrss/"><channel><title>Bilel Besbes : Dernier contenus</title><link>/account/bilel-besbes-973</link><atom:link href="/account/bilel-besbes-973" rel="self" type="application/rss+xml" /><language>fr</language><pubDate>Sat, 13 Jun 2026 11:49:35 +0200</pubDate><lastBuildDate>Sat, 13 Jun 2026 11:49:35 +0200</lastBuildDate><item><title>Quel est l'avenir de l’e-mailing à la performance?</title><link>https://www.journaldunet.com/martech/1031548-quel-est-l-avenir-de-l-e-mailing-a-la-performance/</link><description><![CDATA[<a href="https://www.journaldunet.com/martech/1031548-quel-est-l-avenir-de-l-e-mailing-a-la-performance/"><img src="https://img-0.journaldunet.com/A_v5HyqERhxRpY4WtzLeZRIQDFc=/100x/smart/2d62e5f96ccf4958acc714d1b9f5c65d/user-jdn/10758.jpg" align="left" hspace="5" vspace="0"></a>En cette fin d'année, le e-marketing vient de s'offrir officiellement un cinquième "P" avec la multiplication spectaculaire des acteurs de l'e-mailing à la performance. Analyse & Conséquences.]]></description><pubDate>Tue, 15 Dec 2009 14:06:48 +0100</pubDate><guid>https://www.journaldunet.com/martech/1031548-quel-est-l-avenir-de-l-e-mailing-a-la-performance/</guid><dc:creator><![CDATA[Bilel Besbes]]></dc:creator><ccmbenchmark:content_author><![CDATA[Bilel Besbes]]></ccmbenchmark:content_author><ccmbenchmark:content_author_company><![CDATA[Edatis]]></ccmbenchmark:content_author_company><ccmbenchmark:content_author_illustration>1</ccmbenchmark:content_author_illustration></item></channel></rss>