<?xml version='1.0' encoding='UTF-8'?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:ccmbenchmark="https://www.ccmbenchmark.com/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:media="http://search.yahoo.com/mrss/"><channel><title>Cl&amp;eacute;ment Thibault : Dernier contenus</title><link>/account/clement-thibault-749</link><atom:link href="/account/clement-thibault-749" rel="self" type="application/rss+xml" /><language>fr</language><pubDate>Fri, 19 Jun 2026 04:54:08 +0200</pubDate><lastBuildDate>Fri, 19 Jun 2026 04:54:08 +0200</lastBuildDate><item><title>Le social media marketing : nouvelle composante de l'e-marketing</title><link>https://www.journaldunet.com/adtech/1031516-le-social-media-marketing-nouvelle-composante-de-l-e-marketing/</link><description><![CDATA[<a href="https://www.journaldunet.com/adtech/1031516-le-social-media-marketing-nouvelle-composante-de-l-e-marketing/"><img src="https://img-0.journaldunet.com/bBcWjHrX4BCSoOywkw9Kw_ihWkY=/100x/smart/805498e9b7f6442db1736d6c415cd3d4/user-jdn/10575.jpg" align="left" hspace="5" vspace="0"></a>Twitter, Facebook, Youtube cartonnent. Mais les annonceurs français restent frileux sur ces supports. Pourtant, des leviers existent pour que le social media marketing soit un élément du mix marketing digital à part entière.]]></description><pubDate>Fri, 15 Jan 2010 15:48:16 +0100</pubDate><guid>https://www.journaldunet.com/adtech/1031516-le-social-media-marketing-nouvelle-composante-de-l-e-marketing/</guid><dc:creator><![CDATA[Cl&eacute;ment Thibault]]></dc:creator><ccmbenchmark:content_author><![CDATA[Cl&eacute;ment Thibault]]></ccmbenchmark:content_author><ccmbenchmark:content_author_company><![CDATA[Skyrock.com - telefun]]></ccmbenchmark:content_author_company><ccmbenchmark:content_author_illustration>1</ccmbenchmark:content_author_illustration></item><item><title>Facebook, Facebusiness : quels enjeux et stratégie pour réseaux social ?</title><link>https://www.journaldunet.com/ebusiness/le-net/1032071-facebook-facebusiness-quels-enjeux-et-strategie-pour-reseaux-social/</link><description><![CDATA[<a href="https://www.journaldunet.com/ebusiness/le-net/1032071-facebook-facebusiness-quels-enjeux-et-strategie-pour-reseaux-social/"><img src="https://img-0.journaldunet.com/bBcWjHrX4BCSoOywkw9Kw_ihWkY=/100x/smart/805498e9b7f6442db1736d6c415cd3d4/user-jdn/10575.jpg" align="left" hspace="5" vspace="0"></a>Quand on évoque  Facebook on est avant tout impressionné par ses statistiques...  Mais Facebook suscite aussi la controverse et alimente les rumeurs. Alors, pourquoi Facebook est-il est succès ? Quels enjeux et business se cachent derrière sa réussite ? Quelle stratégie ?]]></description><pubDate>Tue, 17 Mar 2009 09:58:17 +0100</pubDate><guid>https://www.journaldunet.com/ebusiness/le-net/1032071-facebook-facebusiness-quels-enjeux-et-strategie-pour-reseaux-social/</guid><dc:creator><![CDATA[Cl&eacute;ment Thibault]]></dc:creator><ccmbenchmark:content_author><![CDATA[Cl&eacute;ment Thibault]]></ccmbenchmark:content_author><ccmbenchmark:content_author_company><![CDATA[Skyrock.com - telefun]]></ccmbenchmark:content_author_company><ccmbenchmark:content_author_illustration>1</ccmbenchmark:content_author_illustration></item></channel></rss>