<?xml version='1.0' encoding='UTF-8'?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:ccmbenchmark="https://www.ccmbenchmark.com/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:media="http://search.yahoo.com/mrss/"><channel><title>Delphine Theolier : Dernier contenus</title><link>/account/delphine-theolier-881</link><atom:link href="/account/delphine-theolier-881" rel="self" type="application/rss+xml" /><language>fr</language><pubDate>Fri, 17 Apr 2026 18:29:51 +0200</pubDate><lastBuildDate>Fri, 17 Apr 2026 18:29:51 +0200</lastBuildDate><item><title>Comment rendre une stratégie Web 2.0 rentable</title><link>https://www.journaldunet.com/martech/1031803-comment-rendre-une-strategie-web-2-0-rentable/</link><description><![CDATA[<a href="https://www.journaldunet.com/martech/1031803-comment-rendre-une-strategie-web-2-0-rentable/"><img src="https://img-0.journaldunet.com/Qd6ZouULpdAuceXUUSm1Mv8nbzM=/100x/smart/2a004134934a476f87890d6c4aaa568c/user-jdn/10686.jpg" align="left" hspace="5" vspace="0"></a>Le Web 2.0  et l'émergence des réseaux sociaux permet aux entreprises de se rapprocher de leurs cibles.  Mais est-ce suffisant ? Voici quelques astuces que chaque entreprise peut utiliser pour rendre sa stratégie Web 2.0 plus rentable au-delà du rapprochement.]]></description><pubDate>Tue, 28 Jul 2009 11:07:52 +0200</pubDate><guid>https://www.journaldunet.com/martech/1031803-comment-rendre-une-strategie-web-2-0-rentable/</guid><dc:creator><![CDATA[Delphine Theolier]]></dc:creator><ccmbenchmark:content_author><![CDATA[Delphine Theolier]]></ccmbenchmark:content_author><ccmbenchmark:content_author_company><![CDATA[Vignette]]></ccmbenchmark:content_author_company><ccmbenchmark:content_author_illustration>1</ccmbenchmark:content_author_illustration></item></channel></rss>