<?xml version='1.0' encoding='UTF-8'?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:ccmbenchmark="https://www.ccmbenchmark.com/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:media="http://search.yahoo.com/mrss/"><channel><title>Elodie Laloum : Dernier contenus</title><link>/account/elodie-laloum-234697</link><atom:link href="/account/elodie-laloum-234697" rel="self" type="application/rss+xml" /><language>fr</language><pubDate>Thu, 01 Oct 2026 00:06:30 +0200</pubDate><lastBuildDate>Thu, 01 Oct 2026 00:06:30 +0200</lastBuildDate><item><title>Pourquoi les IA génératives redistribuent le pouvoir aux relations presse</title><link>https://www.journaldunet.com/publishers/1550487-pourquoi-les-ia-generatives-redistribuent-le-pouvoir-aux-relations-presse/</link><description><![CDATA[<a href="https://www.journaldunet.com/publishers/1550487-pourquoi-les-ia-generatives-redistribuent-le-pouvoir-aux-relations-presse/"><img src="https://img-0.journaldunet.com/sSM5wqvqqkcYE8m1TS2GcL37GEw=/100x/smart/d641332233f348fca7680e28192cd04d/user-jdn/39538564-elodie-laloum.jpg" align="left" hspace="5" vspace="0"></a>Les IA génératives transforment la visibilité en ligne : il ne suffit plus d'être bien référencé, il faut être cité. Ces systèmes redonnent aux relations presse un rôle stratégique dans la reputation.]]></description><pubDate>Thu, 21 May 2026 11:15:43 +0200</pubDate><guid>https://www.journaldunet.com/publishers/1550487-pourquoi-les-ia-generatives-redistribuent-le-pouvoir-aux-relations-presse/</guid><dc:creator><![CDATA[Elodie Laloum]]></dc:creator><ccmbenchmark:content_author><![CDATA[Elodie Laloum]]></ccmbenchmark:content_author><ccmbenchmark:content_author_company><![CDATA[Agence RP MELODIK]]></ccmbenchmark:content_author_company><ccmbenchmark:content_author_illustration>1</ccmbenchmark:content_author_illustration></item></channel></rss>