<?xml version='1.0' encoding='UTF-8'?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:ccmbenchmark="https://www.ccmbenchmark.com/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:media="http://search.yahoo.com/mrss/"><channel><title>Guillaume Rigal : Dernier contenus</title><link>/account/guillaume-rigal-12928</link><atom:link href="/account/guillaume-rigal-12928" rel="self" type="application/rss+xml" /><language>fr</language><pubDate>Wed, 08 Jul 2026 21:35:12 +0200</pubDate><lastBuildDate>Wed, 08 Jul 2026 21:35:12 +0200</lastBuildDate><item><title>Replacer l’ « Human to Human » au cœur du Business to Business</title><link>https://www.journaldunet.com/martech/1139137-replacer-l-human-to-human-au-coeur-du-business-to-business/</link><description><![CDATA[<a href="https://www.journaldunet.com/martech/1139137-replacer-l-human-to-human-au-coeur-du-business-to-business/"><img src="https://img-0.journaldunet.com/hTaF9n1EYDxQqnP0vHKq0Tv0ZAM=/100x/smart/fdc711c7584c4791bf1a60e1c9f427b8/user-jdn/28749.jpg" align="left" hspace="5" vspace="0"></a>Quels sont les enjeux du call tracking en BtoB ?]]></description><pubDate>Mon, 26 May 2014 12:40:11 +0200</pubDate><guid>https://www.journaldunet.com/martech/1139137-replacer-l-human-to-human-au-coeur-du-business-to-business/</guid><dc:creator><![CDATA[Guillaume Rigal]]></dc:creator><ccmbenchmark:content_author><![CDATA[Guillaume Rigal]]></ccmbenchmark:content_author><ccmbenchmark:content_author_company><![CDATA[Agence b2b]]></ccmbenchmark:content_author_company><ccmbenchmark:content_author_illustration>1</ccmbenchmark:content_author_illustration></item></channel></rss>