<?xml version='1.0' encoding='UTF-8'?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:ccmbenchmark="https://www.ccmbenchmark.com/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:media="http://search.yahoo.com/mrss/"><channel><title>Jean-Pascal Mathieu : Dernier contenus</title><link>/account/jean-pascal-mathieu-183929</link><atom:link href="/account/jean-pascal-mathieu-183929" rel="self" type="application/rss+xml" /><language>fr</language><pubDate>Wed, 13 May 2026 18:02:41 +0200</pubDate><lastBuildDate>Wed, 13 May 2026 18:02:41 +0200</lastBuildDate><item><title>L'IA transforme les achats de fin d'année : au-delà du visible</title><link>https://www.journaldunet.com/retail/1546595-l-ia-transforme-les-achats-de-fin-d-annee-au-dela-du-visible/</link><description><![CDATA[<a href="https://www.journaldunet.com/retail/1546595-l-ia-transforme-les-achats-de-fin-d-annee-au-dela-du-visible/"><img src="https://img-0.journaldunet.com/ETswLdNM_-669mvsPzcSUC5V-ak=/100x/smart/7eaae39a7fa84e7da304d488bc0ebdbb/user-jdn/39501550-jean-pascal-mathieu.jpg" align="left" hspace="5" vspace="0"></a>Les fêtes de fin d'année approchent, et pour la première fois, l'intelligence artificielle ne va plus se contenter d'améliorer l'expérience client en surface.]]></description><pubDate>Thu, 11 Dec 2025 11:03:37 +0100</pubDate><guid>https://www.journaldunet.com/retail/1546595-l-ia-transforme-les-achats-de-fin-d-annee-au-dela-du-visible/</guid><dc:creator><![CDATA[Jean-Pascal Mathieu]]></dc:creator><ccmbenchmark:content_author><![CDATA[Jean-Pascal Mathieu]]></ccmbenchmark:content_author><ccmbenchmark:content_author_company><![CDATA[Publicis Sapient ]]></ccmbenchmark:content_author_company><ccmbenchmark:content_author_illustration>1</ccmbenchmark:content_author_illustration></item><item><title>Les 8 tendances e-commerce qui marquent le début de l'année 2024</title><link>https://www.journaldunet.com/retail/1529643-les-8-tendances-e-commerce-qui-marquent-le-debut-de-l-annee-2024/</link><description><![CDATA[<a href="https://www.journaldunet.com/retail/1529643-les-8-tendances-e-commerce-qui-marquent-le-debut-de-l-annee-2024/"><img src="https://img-0.journaldunet.com/ETswLdNM_-669mvsPzcSUC5V-ak=/100x/smart/7eaae39a7fa84e7da304d488bc0ebdbb/user-jdn/39501550-jean-pascal-mathieu.jpg" align="left" hspace="5" vspace="0"></a>La course à des expériences d'achat transparentes et ultra-personnalisées s'accélère.]]></description><pubDate>Wed, 10 Apr 2024 16:29:59 +0200</pubDate><guid>https://www.journaldunet.com/retail/1529643-les-8-tendances-e-commerce-qui-marquent-le-debut-de-l-annee-2024/</guid><dc:creator><![CDATA[Jean-Pascal Mathieu]]></dc:creator><ccmbenchmark:content_author><![CDATA[Jean-Pascal Mathieu]]></ccmbenchmark:content_author><ccmbenchmark:content_author_company><![CDATA[Publicis Sapient ]]></ccmbenchmark:content_author_company><ccmbenchmark:content_author_illustration>1</ccmbenchmark:content_author_illustration></item></channel></rss>