<?xml version='1.0' encoding='UTF-8'?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:ccmbenchmark="https://www.ccmbenchmark.com/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:media="http://search.yahoo.com/mrss/"><channel><title>Matthias Berahya-Lazarus : Dernier contenus</title><link>/account/matthias-berahya-lazarus-13293</link><atom:link href="/account/matthias-berahya-lazarus-13293" rel="self" type="application/rss+xml" /><language>fr</language><pubDate>Mon, 08 Jun 2026 05:06:02 +0200</pubDate><lastBuildDate>Mon, 08 Jun 2026 05:06:02 +0200</lastBuildDate><item><title>Vers l’ère de la publicité utile ?</title><link>https://www.journaldunet.com/adtech/1140338-vers-l-ere-de-la-publicite-utile/</link><description><![CDATA[<a href="https://www.journaldunet.com/adtech/1140338-vers-l-ere-de-la-publicite-utile/"><img src="https://img-0.journaldunet.com/0t6x_bv2l51eBxqH2Rk7_-b8jD8=/100x/smart/14f63d617484498589c7fcd75023d5dc/user-jdn/29670.jpg" align="left" hspace="5" vspace="0"></a>De nombreux messages publicitaires imposés, notamment digitaux, sont désormais perçus comme intrusifs par les consommateurs.]]></description><pubDate>Tue, 17 Jun 2014 18:01:52 +0200</pubDate><guid>https://www.journaldunet.com/adtech/1140338-vers-l-ere-de-la-publicite-utile/</guid><dc:creator><![CDATA[Matthias Berahya-Lazarus]]></dc:creator><ccmbenchmark:content_author><![CDATA[Matthias Berahya-Lazarus]]></ccmbenchmark:content_author><ccmbenchmark:content_author_company><![CDATA[Bonial]]></ccmbenchmark:content_author_company><ccmbenchmark:content_author_illustration>1</ccmbenchmark:content_author_illustration></item></channel></rss>