<?xml version='1.0' encoding='UTF-8'?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:ccmbenchmark="https://www.ccmbenchmark.com/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:media="http://search.yahoo.com/mrss/"><channel><title>Michele Tecchia : Dernier contenus</title><link>/account/michele-tecchia-136091</link><atom:link href="/account/michele-tecchia-136091" rel="self" type="application/rss+xml" /><language>fr</language><pubDate>Sun, 31 May 2026 00:32:59 +0200</pubDate><lastBuildDate>Sun, 31 May 2026 00:32:59 +0200</lastBuildDate><item><title>Que nous apprend l'engouement pour les métaverse ?</title><link>https://www.journaldunet.com/web3/1522615-que-nous-apprend-l-engouement-pour-les-metaverse/</link><description><![CDATA[<a href="https://www.journaldunet.com/web3/1522615-que-nous-apprend-l-engouement-pour-les-metaverse/"><img src="https://img-0.journaldunet.com/sR1PrSf-81DBG09p1STbqsu0czQ=/100x/smart/338cfbf609ba43dda44c78e0387da5a8/user-jdn/10038972-michele-tecchia.jpg" align="left" hspace="5" vspace="0"></a>La mise en sommeil du métaverse par Marck Zuckerberg marque la fin d'un rêve technologique. Elle pause surtout la place de la société dans les rêves de la Sillicon Valley.]]></description><pubDate>Thu, 15 Jun 2023 18:03:52 +0200</pubDate><guid>https://www.journaldunet.com/web3/1522615-que-nous-apprend-l-engouement-pour-les-metaverse/</guid><dc:creator><![CDATA[Michele Tecchia]]></dc:creator><ccmbenchmark:content_author><![CDATA[Michele Tecchia]]></ccmbenchmark:content_author><ccmbenchmark:content_author_company><![CDATA[Michele Tecchia]]></ccmbenchmark:content_author_company><ccmbenchmark:content_author_illustration>1</ccmbenchmark:content_author_illustration></item><item><title>Meta annonce l'AI Sandbox et l'extension de l'Advantage Suite</title><link>https://www.journaldunet.com/intelligence-artificielle/1522545-meta-annonce-l-ai-sandbox-et-l-extension-de-l-advantage-suite/</link><description><![CDATA[<a href="https://www.journaldunet.com/intelligence-artificielle/1522545-meta-annonce-l-ai-sandbox-et-l-extension-de-l-advantage-suite/"><img src="https://img-0.journaldunet.com/sR1PrSf-81DBG09p1STbqsu0czQ=/100x/smart/338cfbf609ba43dda44c78e0387da5a8/user-jdn/10038972-michele-tecchia.jpg" align="left" hspace="5" vspace="0"></a>Voici ce que proposent AI Sandbox et Advantage+, les nouveaux outils pour tester les campagnes sur Facebook et Whatsapp.]]></description><pubDate>Fri, 26 May 2023 18:06:21 +0200</pubDate><guid>https://www.journaldunet.com/intelligence-artificielle/1522545-meta-annonce-l-ai-sandbox-et-l-extension-de-l-advantage-suite/</guid><dc:creator><![CDATA[Michele Tecchia]]></dc:creator><ccmbenchmark:content_author><![CDATA[Michele Tecchia]]></ccmbenchmark:content_author><ccmbenchmark:content_author_company><![CDATA[Michele Tecchia]]></ccmbenchmark:content_author_company><ccmbenchmark:content_author_illustration>1</ccmbenchmark:content_author_illustration></item><item><title>Nostalgie, techno et métaverse : Les 5 tendances du webdesign en 2023</title><link>https://www.journaldunet.com/martech/1521671-nostalgie-techno-et-metaverse-les-5-tendances-du-webdesign-en-2023/</link><description><![CDATA[<a href="https://www.journaldunet.com/martech/1521671-nostalgie-techno-et-metaverse-les-5-tendances-du-webdesign-en-2023/"><img src="https://img-0.journaldunet.com/sR1PrSf-81DBG09p1STbqsu0czQ=/100x/smart/338cfbf609ba43dda44c78e0387da5a8/user-jdn/10038972-michele-tecchia.jpg" align="left" hspace="5" vspace="0"></a>En 2023, les principales tendances en matière de webdesign sont marquées, entre autres, par la nostalgie, l'ambiance techno et l'abandon du maximalisme.]]></description><pubDate>Wed, 19 Apr 2023 12:24:07 +0200</pubDate><guid>https://www.journaldunet.com/martech/1521671-nostalgie-techno-et-metaverse-les-5-tendances-du-webdesign-en-2023/</guid><dc:creator><![CDATA[Michele Tecchia]]></dc:creator><ccmbenchmark:content_author><![CDATA[Michele Tecchia]]></ccmbenchmark:content_author><ccmbenchmark:content_author_company><![CDATA[Michele Tecchia]]></ccmbenchmark:content_author_company><ccmbenchmark:content_author_illustration>1</ccmbenchmark:content_author_illustration></item><item><title>Enhanced Conversions : la solution de Google pour le tracking du futur sans cookie ?</title><link>https://www.journaldunet.com/martech/1516103-enhanced-conversions-la-solution-de-google-pour-le-tracking-du-futur-sans-cookie/</link><description><![CDATA[<a href="https://www.journaldunet.com/martech/1516103-enhanced-conversions-la-solution-de-google-pour-le-tracking-du-futur-sans-cookie/"><img src="https://img-0.journaldunet.com/sR1PrSf-81DBG09p1STbqsu0czQ=/100x/smart/338cfbf609ba43dda44c78e0387da5a8/user-jdn/10038972-michele-tecchia.jpg" align="left" hspace="5" vspace="0"></a>Le tracking dans l'ère post-cookie, que Google a repoussé encore un peu plus loin, nécessite de nouvelles solutions.  Qu'est-ce ce qui se cache derrière Les Enhanced Conversions ?]]></description><pubDate>Thu, 01 Dec 2022 11:19:43 +0100</pubDate><guid>https://www.journaldunet.com/martech/1516103-enhanced-conversions-la-solution-de-google-pour-le-tracking-du-futur-sans-cookie/</guid><dc:creator><![CDATA[Michele Tecchia]]></dc:creator><ccmbenchmark:content_author><![CDATA[Michele Tecchia]]></ccmbenchmark:content_author><ccmbenchmark:content_author_company><![CDATA[Michele Tecchia]]></ccmbenchmark:content_author_company><ccmbenchmark:content_author_illustration>1</ccmbenchmark:content_author_illustration></item><item><title>Les 5 meilleurs growth hacks pour les start-up</title><link>https://www.journaldunet.com/martech/1514309-les-5-meilleurs-growth-hacks-pour-les-start-up/</link><description><![CDATA[<a href="https://www.journaldunet.com/martech/1514309-les-5-meilleurs-growth-hacks-pour-les-start-up/"><img src="https://img-0.journaldunet.com/sR1PrSf-81DBG09p1STbqsu0czQ=/100x/smart/338cfbf609ba43dda44c78e0387da5a8/user-jdn/10038972-michele-tecchia.jpg" align="left" hspace="5" vspace="0"></a>Comment booster votre business en ligne et vous faire connaître sur le web ?]]></description><pubDate>Fri, 30 Sep 2022 09:37:50 +0200</pubDate><guid>https://www.journaldunet.com/martech/1514309-les-5-meilleurs-growth-hacks-pour-les-start-up/</guid><dc:creator><![CDATA[Michele Tecchia]]></dc:creator><ccmbenchmark:content_author><![CDATA[Michele Tecchia]]></ccmbenchmark:content_author><ccmbenchmark:content_author_company><![CDATA[Michele Tecchia]]></ccmbenchmark:content_author_company><ccmbenchmark:content_author_illustration>1</ccmbenchmark:content_author_illustration></item><item><title>Growth hacking : osez L'AARRR !</title><link>https://www.journaldunet.com/publishers/1513271-growth-hacking-osez-l-aarrr/</link><description><![CDATA[<a href="https://www.journaldunet.com/publishers/1513271-growth-hacking-osez-l-aarrr/"><img src="https://img-0.journaldunet.com/sR1PrSf-81DBG09p1STbqsu0czQ=/100x/smart/338cfbf609ba43dda44c78e0387da5a8/user-jdn/10038972-michele-tecchia.jpg" align="left" hspace="5" vspace="0"></a>Le framework AARRR aide à optimiser le parcours client en allant sous la surface des différents canaux ou méthodes. Découvrez cette métrique développée en 2007 par Dave McClure.]]></description><pubDate>Tue, 26 Jul 2022 14:38:29 +0200</pubDate><guid>https://www.journaldunet.com/publishers/1513271-growth-hacking-osez-l-aarrr/</guid><dc:creator><![CDATA[Michele Tecchia]]></dc:creator><ccmbenchmark:content_author><![CDATA[Michele Tecchia]]></ccmbenchmark:content_author><ccmbenchmark:content_author_company><![CDATA[Michele Tecchia]]></ccmbenchmark:content_author_company><ccmbenchmark:content_author_illustration>1</ccmbenchmark:content_author_illustration></item></channel></rss>