<?xml version='1.0' encoding='UTF-8'?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:ccmbenchmark="https://www.ccmbenchmark.com/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:media="http://search.yahoo.com/mrss/"><channel><title>Nawal Hadrami : Dernier contenus</title><link>/account/nawal-hadrami-116241</link><atom:link href="/account/nawal-hadrami-116241" rel="self" type="application/rss+xml" /><language>fr</language><pubDate>Fri, 10 Jul 2026 08:28:55 +0200</pubDate><lastBuildDate>Fri, 10 Jul 2026 08:28:55 +0200</lastBuildDate><item><title>Le podcast : une source de données encore sous exploitée pour les directions marketing</title><link>https://www.journaldunet.com/martech/1503541-le-podcast-une-source-de-donnees-encore-sous-exploitee-pour-les-directions-marketing/</link><description><![CDATA[<a href="https://www.journaldunet.com/martech/1503541-le-podcast-une-source-de-donnees-encore-sous-exploitee-pour-les-directions-marketing/"><img src="https://img-0.journaldunet.com/W3zmqoX_or_FIhC698o_LMWUt0M=/100x/smart/a946ca25ca3e48a2b11542420c43aca6/user-jdn/10035731-nawal-hadrami.jpeg" align="left" hspace="5" vspace="0"></a>Les annonceurs évoquent de plus en plus l'audio digital et le podcast de marque comme de véritables leviers marketing, et à juste titre.]]></description><pubDate>Thu, 01 Jul 2021 16:44:43 +0200</pubDate><guid>https://www.journaldunet.com/martech/1503541-le-podcast-une-source-de-donnees-encore-sous-exploitee-pour-les-directions-marketing/</guid><dc:creator><![CDATA[Nawal Hadrami]]></dc:creator><ccmbenchmark:content_author><![CDATA[Nawal Hadrami]]></ccmbenchmark:content_author><ccmbenchmark:content_author_company><![CDATA[Calliope]]></ccmbenchmark:content_author_company><ccmbenchmark:content_author_illustration>1</ccmbenchmark:content_author_illustration></item></channel></rss>