<?xml version='1.0' encoding='UTF-8'?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:ccmbenchmark="https://www.ccmbenchmark.com/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:media="http://search.yahoo.com/mrss/"><channel><title>Simon Robic : Dernier contenus</title><link>/account/simon-robic-19909</link><atom:link href="/account/simon-robic-19909" rel="self" type="application/rss+xml" /><language>fr</language><pubDate>Mon, 01 Jun 2026 22:47:18 +0200</pubDate><lastBuildDate>Mon, 01 Jun 2026 22:47:18 +0200</lastBuildDate><item><title>L’hyper-personnalisation de la relation client au service des marques</title><link>https://www.journaldunet.com/adtech/1166397-l-hyper-personnalisation-de-la-relation-client-au-service-des-marques/</link><description><![CDATA[<a href="https://www.journaldunet.com/adtech/1166397-l-hyper-personnalisation-de-la-relation-client-au-service-des-marques/"><img src="https://img-0.journaldunet.com/1TZxZMKCVba8ax-SY8o3NBU2Ihs=/100x/smart/6b3289125429488e81155b15da920474/user-jdn/10008765.jpg" align="left" hspace="5" vspace="0"></a>Pour les e-commerçants, développer le trafic ne suffit plus. Il faut désormais accroître le taux de conversion, ce qui passe de plus en plus par l’amélioration de l’expérience client.]]></description><pubDate>Thu, 05 Nov 2015 14:10:14 +0100</pubDate><guid>https://www.journaldunet.com/adtech/1166397-l-hyper-personnalisation-de-la-relation-client-au-service-des-marques/</guid><dc:creator><![CDATA[Simon Robic]]></dc:creator><ccmbenchmark:content_author><![CDATA[Simon Robic]]></ccmbenchmark:content_author><ccmbenchmark:content_author_company><![CDATA[iAdvize]]></ccmbenchmark:content_author_company><ccmbenchmark:content_author_illustration>1</ccmbenchmark:content_author_illustration></item></channel></rss>