<?xml version='1.0' encoding='UTF-8'?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:ccmbenchmark="https://www.ccmbenchmark.com/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:media="http://search.yahoo.com/mrss/"><channel><title>Sylvie Collombet : Dernier contenus</title><link>/account/sylvie-collombet-142460</link><atom:link href="/account/sylvie-collombet-142460" rel="self" type="application/rss+xml" /><language>fr</language><pubDate>Sat, 22 Aug 2026 06:36:22 +0200</pubDate><lastBuildDate>Sat, 22 Aug 2026 06:36:22 +0200</lastBuildDate><item><title>Les enjeux de la compréhension client dans le secteur du e-commerce BtoB</title><link>https://www.journaldunet.com/retail/1518671-comprendre-les-enjeux-de-la-connaissance-et-de-la-comprehension-client-dans-le-secteur-du-e-commerce-btob/</link><description><![CDATA[<a href="https://www.journaldunet.com/retail/1518671-comprendre-les-enjeux-de-la-connaissance-et-de-la-comprehension-client-dans-le-secteur-du-e-commerce-btob/"><img src="https://img-0.journaldunet.com/2nowH_1eT-OweKoGjKqNUxLe2tw=/100x/smart/554f1c3bc41a4bfe924caaf504e26b51/user-jdn/10040163-sylvie-collombet.jpg" align="left" hspace="5" vspace="0"></a>Dans le secteur de l'e-commerce BtoB, l'innovation au service de l'expérience client est synonyme d'avantage concurrentiel.]]></description><pubDate>Tue, 31 Jan 2023 10:41:31 +0100</pubDate><guid>https://www.journaldunet.com/retail/1518671-comprendre-les-enjeux-de-la-connaissance-et-de-la-comprehension-client-dans-le-secteur-du-e-commerce-btob/</guid><dc:creator><![CDATA[Sylvie Collombet]]></dc:creator><ccmbenchmark:content_author><![CDATA[Sylvie Collombet]]></ccmbenchmark:content_author><ccmbenchmark:content_author_company><![CDATA[Groupe Manutan]]></ccmbenchmark:content_author_company><ccmbenchmark:content_author_illustration>1</ccmbenchmark:content_author_illustration></item></channel></rss>