<?xml version='1.0' encoding='UTF-8'?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:ccmbenchmark="https://www.ccmbenchmark.com/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:media="http://search.yahoo.com/mrss/"><channel><title>Thomas Oriol : Dernier contenus</title><link>/account/thomas-oriol-1274</link><atom:link href="/account/thomas-oriol-1274" rel="self" type="application/rss+xml" /><language>fr</language><pubDate>Sun, 24 May 2026 06:11:26 +0200</pubDate><lastBuildDate>Sun, 24 May 2026 06:11:26 +0200</lastBuildDate><item><title>Quel avenir pour les logiciels de CRM ?</title><link>https://www.journaldunet.com/solutions/reseau-social-d-entreprise/1030828-quel-avenir-pour-les-logiciels-de-crm/</link><description><![CDATA[<a href="https://www.journaldunet.com/solutions/reseau-social-d-entreprise/1030828-quel-avenir-pour-les-logiciels-de-crm/"><img src="https://img-0.journaldunet.com/SESvFs4UKAScFucWlyzSmOAFgFM=/100x/smart/4dd60eccf96b41b49ff24da62e25e131/user-jdn/11021.jpg" align="left" hspace="5" vspace="0"></a>Les logiciels de CRM traditionnels ont 10 ans. Cette relative ancienneté les fragilise face à l’émergence des méthodes commerciales B2B modernes et des solutions qui les accompagnent.  Alors, quel avenir pour le CRM "à l’ancienne" ?]]></description><pubDate>Fri, 11 Feb 2011 15:39:16 +0100</pubDate><guid>https://www.journaldunet.com/solutions/reseau-social-d-entreprise/1030828-quel-avenir-pour-les-logiciels-de-crm/</guid><dc:creator><![CDATA[Thomas Oriol]]></dc:creator><ccmbenchmark:content_author><![CDATA[Thomas Oriol]]></ccmbenchmark:content_author><ccmbenchmark:content_author_company><![CDATA[Nimble Apps]]></ccmbenchmark:content_author_company><ccmbenchmark:content_author_illustration>1</ccmbenchmark:content_author_illustration></item></channel></rss>