<?xml version='1.0' encoding='UTF-8'?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:ccmbenchmark="https://www.ccmbenchmark.com/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:media="http://search.yahoo.com/mrss/"><channel><title>Tony Berthom&amp;eacute; : Dernier contenus</title><link>/account/tony-berthome-218285</link><atom:link href="/account/tony-berthome-218285" rel="self" type="application/rss+xml" /><language>fr</language><pubDate>Mon, 20 Jul 2026 09:11:05 +0200</pubDate><lastBuildDate>Mon, 20 Jul 2026 09:11:05 +0200</lastBuildDate><item><title>Les agences de marketing sont mortes. Vive les commandos growth !</title><link>https://www.journaldunet.com/martech/1544401-les-agences-de-marketing-sont-mortes-vive-les-commandos-growth/</link><description><![CDATA[<a href="https://www.journaldunet.com/martech/1544401-les-agences-de-marketing-sont-mortes-vive-les-commandos-growth/"><img src="https://img-0.journaldunet.com/VIo7Gejztbys7IqB2wAZyQrUnZA=/100x/smart/70fe59214eda4e868c0f570db50121a4/user-jdn/39526612-tony-berthome.jpg" align="left" hspace="5" vspace="0"></a>Il y a quelque chose de profondément cassé dans le modèle des agences marketing traditionnelles...]]></description><pubDate>Thu, 18 Sep 2025 16:45:38 +0200</pubDate><guid>https://www.journaldunet.com/martech/1544401-les-agences-de-marketing-sont-mortes-vive-les-commandos-growth/</guid><dc:creator><![CDATA[Tony Berthom&eacute;]]></dc:creator><ccmbenchmark:content_author><![CDATA[Tony Berthom&eacute;]]></ccmbenchmark:content_author><ccmbenchmark:content_author_company><![CDATA[Leverage]]></ccmbenchmark:content_author_company><ccmbenchmark:content_author_illustration>1</ccmbenchmark:content_author_illustration></item></channel></rss>