<?xml version='1.0' encoding='UTF-8'?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:ccmbenchmark="https://www.ccmbenchmark.com/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:media="http://search.yahoo.com/mrss/"><channel><title>Yann Casanova : Dernier contenus</title><link>/account/yann-casanova-228</link><atom:link href="/account/yann-casanova-228" rel="self" type="application/rss+xml" /><language>fr</language><pubDate>Wed, 22 Jul 2026 18:24:19 +0200</pubDate><lastBuildDate>Wed, 22 Jul 2026 18:24:19 +0200</lastBuildDate><item><title>Pour une campagne Webmarketing internationale, pensez local !</title><link>https://www.journaldunet.com/martech/1033002-pour-une-campagne-webmarketing-internationale-pensez-local/</link><description><![CDATA[<a href="https://www.journaldunet.com/martech/1033002-pour-une-campagne-webmarketing-internationale-pensez-local/"><img src="https://img-0.journaldunet.com/q5S5Koi6Sz0FpDF6h9S82dY3Je4=/100x/smart/5cb0cd7c2543446aa32c594350f64764/user-jdn/12128.jpg" align="left" hspace="5" vspace="0"></a>Pour la première fois, grâce à Internet, les entreprises de toutes tailles se trouvent face à un espace de communication global. Cependant, elles ne doivent pas pour autant négliger certaines particularités locales sous peine de rendre leurs campagnes inutiles.]]></description><pubDate>Thu, 26 Apr 2007 16:48:24 +0200</pubDate><guid>https://www.journaldunet.com/martech/1033002-pour-une-campagne-webmarketing-internationale-pensez-local/</guid><dc:creator><![CDATA[Yann Casanova]]></dc:creator><ccmbenchmark:content_author><![CDATA[Yann Casanova]]></ccmbenchmark:content_author><ccmbenchmark:content_author_company><![CDATA[Anciennement Global Media]]></ccmbenchmark:content_author_company><ccmbenchmark:content_author_illustration>1</ccmbenchmark:content_author_illustration></item></channel></rss>